Substack's New Frontier

Embracing video in the written world

“Video Killed The Radio Star”, did it?

Well not really, but back in the 70’s some people thought video would kill radio…

So the question some of you may be thinking, will video kill the Substack star??

If you’re a 49’er like me, you’ll probably remember the track “Video Killed The Radio Star” by the Buggles released back in 1979.  The song was considered symbolic as it was a message based on the impact of technology, particularly TV on the music industry.  Its lyrics reflect a nostalgic view of a past era when radio was the dominant medium for music and entertainment.  

I loved the track when it blasted through my parents radio back in 1979, more so, because back then, I was only 5 years old and already knew I wanted to be on the radio. Fast forward 20 years, I ended up working for a local radio station and ended up as a commercial director for Real Radio now Heart FM, not quite working ON radio but certainly in it. Working in radio were the best years of my media career.  My point being …